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1.
Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c2003
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8020285 LIL.
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2.
Strategic decision making : multiobjective decision analysis with spreadsheets Craig W. Kirkwood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Belmont : : Duxbury Press, , c1997
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.4012 KIR.
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3.
Management science : a spreadsheet approach for Windows / Donald R. Plane. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Danvers, Mass. : : Boyd & Fraser Pub. Co, , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.4033 PLA.
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