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Consumer Perception of Maruthi SX4 and buying bhaviour of entry level cars in the market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: : Alliance Business School , 2006
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Mapping ''CONNECTS'' between televison positioning & deciphered consumer perceptions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: : Alliance Business School ,
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