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1.
Marketing Strategy : A Decision-Focused Approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw Hill , 2006
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.802 WAL, ... Department of Commerce Library (1)Call number: 658.802 WAL.
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2.
Marketing Management strategic decision-making approach by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Mc Graw-Hill , 2011
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 MUL.
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3.
Marketing Management: A Strategic Decision-Making Approach by
Edition: 7th
Material type: Text Text
Publication details: New Delhi : MCGrawhill Education , 2010
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 MUL.
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