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1.
Branded Entertainment : Product placement and Brand Strategy in the entertainment business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Kogan Page , 2007
Availability: Items available for loan: Alliance School of Business (1)Call number: 791.40688 LEH.
2.
Branded Male: Marketing to Men by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Kogan Page , 2008
Availability: Not available: Alliance School of Business: Lost (1).
3.
Branded Mind: What neuroscience rally tells us about the puzzle of the brain and the brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Kogan Page , 2011
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8342 DUP.
4.
Explore the possibility of launching branded formal trousers for men in domestic market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bangalore : Alliance Business School , 2005
Availability: No items available.
5.
Study the Perception and attitude of Customers on co-branded cards by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bangalore : Alliance Business School , 2005
Availability: No items available.
6.
Factors the influence the purchase of branded snacks in India Dr. Sathyapriya by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: : Alliance Business School , 2008-10
Availability: No items available.
7.
Perception of students in Patna, Bhhar for branded & private label food retail outlets Prof Rahul Gupta Choudhury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: : Alliance Business School , 2008-10
Availability: No items available.
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