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1.
Beyond maximarketing New power of caring and daring by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Mc-Graw Hill , 1994
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 RAP.
2.
Industrial Marketing by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2005
Availability: Items available for loan: Alliance Ascent College (12)Call number: 658.804 HAV, ...
3.
International and global marketing : concepts and cases [edited by] Taylor W. Meloan, John L. Graham. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : : Irwin/McGraw Hill, , c1998
Other title:
  • International & global marketing
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 MEL.
4.
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know by
Publication details: 2010 : John Wiley & Sons Inc., , Canada
Availability: Items available for loan: Alliance School of Liberal Arts (1)Call number: 658.83 JEF.
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