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	1.	No cover image available Celebrity Endorsements by SAURAV Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2005 Availability: No items available. Request article Add to cart (remove)
	2.	No cover image available Effectiveness of celebrity endorsement in brand recall with special reference to FMCG sector by SARKAR, RAHUL Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	3.	No cover image available Intra Brand comparision to study the impact of celebrity endorsement Prof Ray Titus by GOYAL P, AJAY Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	4.	No cover image available study on consuemr perception with reference to celebrity endorsements in India Prof Ray Titus by MANN, ARZOO AMRITA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	5.	No cover image available Impact of celebrity endorsement on Brands 08PG338 by BHADRA, RAJORSHI Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	6.	No cover image available Effectiveness of celebrity endorsement on brand recall & purchase decision Prof V. Sekhar by BHALLA, SHARAN P Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	7.	No cover image available Does celebrity endorsement influence consumers purchasing decisions? Prof Rajasekhar by SHARMA, SONAM Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)