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1.
Do it wrong quickly : how the web changes the old marketing rules Mike Moran. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : : IBM Press, , c2008
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.872 MOR.
2.
E-commerce Jeffrey F. Rayport, Bernard J. Jaworski. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : McGraw-Hill/Irwin MarketspaceU, , c2001
Other title:
  • Ecommerce
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.872 RAY.
3.
Marketing on the Internet by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : John Wiley & Sons , 1997
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.872 ELL.
4.
Social Media Marketing by
Edition: 2
Material type: Text Text
Publication details: New Delhi : SAGE Publications India Pvt. Ltd. , 2015
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 TUT.
5.
Ogilvy on Advertising in Digital Age by
Publication details: London : Goodman Books , 2017
Availability: Items available for loan: Alliance School of Liberal Arts (1)Call number: 659.144 YOU.
6.
Fast, Cheap and Viral: How to Create Game-Changing Content on a Shoestring Budget by
Publication details: Gurugram : Hachette India , 2019
Availability: Items available for loan: Alliance School of Business (8)Call number: 658.872 ASH, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.872 CHO. Not available: Alliance School of Business: Checked out (1).
7.
Ad Serving Technology : Understand the Marketing Revelation that Commercialized the Internet by
Publication details: Publishing Platform : Createspace Independent , 2014
Availability: Items available for loan: Alliance School of Business (1)Call number: 659.144 CRI.
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