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Exito comercial : : prácticas administrativas y contextos culturales / Michael Scott Doyle, T. Bruce Fryer, Ronald Cere.

By: By: Material type: TextTextLanguage: Spanish, English Publication details: [Boston] :: Thomson Heinle,, [c2006]Edition: 4th edDescription: xxx, 514 p. : ill. (some col.), maps ; 24 cm. + 1 sound disc (digital ; 4 3/4 in.)ISBN:
  • 1413006914 (alk. paper)
Subject(s): DDC classification:
  • 658.8 DOY
LOC classification:
  • HF5718 .D69 2006
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.8 DOY (Browse shelf(Opens below)) Not for loan A18977
Total holds: 0

Supplemented by a companion web site and a separately-issued video.

Includes index.

Compact disc contains 14 telephone dialogs.

Spanish and English; pref. in English.

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