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Data mining techniques : for marketing, sales, and customer support Michael J.A. Berry, Gordon Linoff. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Wiley, , c1997
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Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 BER.
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Mastering Data Mining: The Art and Science of Customer Relationship Management by
Material type: Text Text
Publication details: New Delhi: : Wiley, , 2000
Availability: Items available for loan: Alliance College of Engineering and Design (1)Call number: 005.74 BER. Alliance School of Liberal Arts (1)Call number: 005.74 BER. Items available for reference: Alliance College of Engineering and Design: Not for loan (1)Call number: 005.74 BER.
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