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Personal selling : : achieving customer satisfaction and loyalty / Rolph E. Anderson, Alan J. Dubinsky.

By: By: Material type: TextTextPublication details: Boston :: Houghton Mifflin,, c2004Description: xxii, 504 p. : ill. ; 27 cm. With CD-ROMISBN:
  • 0618260455
Subject(s): DDC classification:
  • 658.85 AND 22
LOC classification:
  • HF5438.25 .A524 2004
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.85 AND (Browse shelf(Opens below)) Not for loan A18709
Total holds: 0

Includes bibliographical references (p. 469-477) and indexes.

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