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1.
Marketing Research Methodological Foundation by
Edition: Eighth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Australia : Thomson , 2002
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 CHU.
2.
Kellog on Integrated Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Wiley India , 2007
Availability: Items available for loan: Alliance School of Business (3)Call number: 658.8 IAC, ...
3.
Kellogg on marketing / The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Wiley, , c2001
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 IAC.
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