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1.
Marketing Planning & Strategy by
Edition: Fourth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Ohio : South-Western Publishing Co., Cincinnati , 1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 JAI.
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2.
International Marketing Management by
Edition: Fourth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: California : Wadsworth Publishing Co , 1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 JAI.
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