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	1.	No cover image available Creating powerful brands In consumer, service and industrial by CHERNATONY, DE LESLIE and MCDONALD, MALCOLM Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Elsevier , 2003 Availability: Items available for loan: Alliance School of Business (2)Call number: 658.827 CHE, ... Place hold Request article Add to cart (remove)
	2.	No cover image available New Marketing Transforming the Corporate Future by McDONALD,MALCOLM WILSON,HUGH Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Elsevier , 2007 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 MCD. Place hold Request article Add to cart (remove)
	3.	No cover image available Key Account Management The Definitive Guide by McDONALD,MALCOLM WOODBURN, DIANA Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Elsevier , 2007 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.804 MCD. Place hold Request article Add to cart (remove)
	4.	Malcolm McDonald on Marketing Planning Understanding marketing plans and strategy by MCDONALD, MALCOLM Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : Kogan Page , 2008 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8902 MCD. Place hold Request article Add to cart (remove)
	5.	Marketing Accountability How to measure marketing effectiveness by MCDONALD, MALCOLM MOUNCEY, PETER Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : Kogan Page , 2009 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.80072 MCD. Place hold Request article Add to cart (remove)
	6.	No cover image available Key Customer How to Manage Them Profitability by Mcdonald, Malcolm Rogers, Beth Woodburn, Diana Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth Heinemann Ltd , 2000 Availability: Items available for loan: Alliance Ascent College (7)Call number: 658.812 MCD, ... Place hold Request article Add to cart (remove)
	7.	Marketing Plans How to Prepare them How to Use Them by Mcdonald, Malcolm Edition: 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth Heinemann Ltd , 2000 Availability: Items available for loan: Alliance Ascent College (9)Call number: 658.802 MCD, ... Place hold Request article Add to cart (remove)
	8.	Market Segmentation: A step-by-step approach to creating profitable market segments by Mcdonald, Malcolm Dunbar, Ian Edition: 1 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lodon : Macmillan , 1995 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 MCD. Place hold Request article Add to cart (remove)
	9.	Creating powerful brands In consumer, service and industrial markets by Chernatony, Leslie De McDonald, Malcolm Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Woburn : Butterworth-Heinemann , 1998 Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.827 CHE. Place hold Request article Add to cart (remove)