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1.
Basic Marketing A Global-Managerial Approach by
Edition: 15
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited , 2005
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 PER.
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2.
Essentials of Marketing A Global Managerial Approach by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge : Irwin , 1994
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 MCC.
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