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Creative Strategies: Idea Management for Marketing Advertising, Media and Design

By: Publication details: London: Thames & Hudson, 2010Description: 311ISBN:
  • 9780500515402
Subject(s): DDC classification:
  • 659.1 PRI
Summary: Suitable for all designers and advertising creatives, this book showcases 230 amazing ad campaigns from all over the world. Mario Pricken identifies the keys to their success and demonstrates how brilliant ideas can be used to forge more fruitful relationships between creatives and clients
List(s) this item appears in: New Arrivals for the Month of April - 2023
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Alliance School of Liberal Arts 659.1 PRI (Browse shelf(Opens below)) Available LA02366
Total holds: 0

Suitable for all designers and advertising creatives, this book showcases 230 amazing ad campaigns from all over the world. Mario Pricken identifies the keys to their success and demonstrates how brilliant ideas can be used to forge more fruitful relationships between creatives and clients

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