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1.
Global marketing management : a casebook. by
Edition: 5th ed. / [edited by] John A. Quelch, Christopher A. Bartlett.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : : Thomson/South-Western, , c2006
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 QUE.
2.
Global Marketing Management by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Reading, Mass. : : Addison-Wesley, , c1999
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.84 QUE, ...
3.
Cases in Marketing Management and Strategy An Asian Pacific Perspective by
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Prentice Hall Inc. , 1996
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.8 QUE.
4.
Global marketing management : cases and readings by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Reading, Mass. : : Addison-Wesley Pub. Co., , c1995
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 BUZ.
5.
Global Marketing Management Cases and Readings by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Addison-Wesley , 1995
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.84 BUZ.
6.
Global Marketing Management by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Wadsworth Thomson Learning , 1992
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.84IM BUZ.
7.
Marketing management / Benson P. Shapiro, Robert J. Dolan, John A. Quelch. by Series: The Irwin series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : : R.D. Irwin, , 1985-<1985 >
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 SHA.
8.
Marketing Management: Text and cases by
Material type: Text Text
Publication details: New Delhi : Tata McGraw Hill Education Private Limited , 2010
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 LAL, ... Department of Commerce Library (1)Call number: 658.8 LAL.
9.
Marketing Management Text and Cases by
Material type: Text Text
Publication details: New Delhi : Tata McGraw-Hill , 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 LAL.
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