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1.
Customer Relationship management by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2002
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 AND.
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2.
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Secrets of Customer Relationship Management Its all about how to make them feel by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Mc-Graw Hill , 2001
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 BAR.
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3.
Harvard Business Review on Customer Relationship Management by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston : Harvard Business school Press , 2001
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 HBR.
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4.
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CRM - The New Face of Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad : The Institute of Chartered Financial Analyst , 2002
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.812 GAR, ...
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5.
How to Delivering Customer Service How to win a Competitive edge through managing customer reletionships successfully by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Jaico Publishing House , 2002
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 PAY.
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6.
Building Data Mining Applications for CRM by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2000
Availability: Items available for loan: Alliance School of Business (1)Call number: 005.74 BER.
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7.
Market-based management Stratgies for growing customer value and profitability by
Edition: Fourth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Prentice Hall of India , 2005
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.802 BES, ...
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8.
Branded Customer Service new competitive edge by
Edition: Sixth
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 BAR.
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9.
Customer Relationship Management integrated marketing strategy and information technology by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Singapore : Wiley and Sons, NewYork , 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 ZIK.
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10.
Why CRM Doesn'' Work how to win by letting customers manage the relationship by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Kogan Page , 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 NEW.
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11.
Must Have Customer 7 steps to winning the customer you haven't got by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : St.Martin , 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 GOR.
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12.
Satisfaction How Every Great Company Listens to the Voice of the Customer by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Portfolio , 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8343 DEN.
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13.
Customer Relationship Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi : Macmillan India Ltd., NewDelhi , 2006
Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.812 SHA. Alliance School of Business (1)Call number: 658.812 SHA. Not available: Alliance School of Business: Lost (1).
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14.
27 Brand Practices Twenty seven action packed strategies for building winning brands by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Macmillan India Ltd., NewDelhi , 2004
Availability: Not available: Alliance School of Business: Lost (1).
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15.
Customer Intimacy Pick your partners, shape your culture, win together by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Profile Books , 2003
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 WIE.
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16.
50 Activities for Achieving Excellent Customer Service by Series: ; I
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Anne Books , 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 DOA.
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17.
Improving Customer Satisfaction, Loyalty, and Profit Integrated measurement and management system by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Wiley India , 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 JOH.
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18.
Case Studies in Customer Relationship Management by Series: ; III
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad : The Institute of Chartered Financial Analyst , 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 ICF.
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19.
Services Marketing Integrating customer focus across the firm by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2003
Availability: Items available for loan: Alliance School of Business (3)Call number: 658.805 ZEI, ...
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20.
Living Brands Collaboration,innovation and customer fascination by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2007
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.827 NAD, ... Not available: Alliance School of Business: Lost (1).
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