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	1.	No cover image available Customers preference towards various attributes of an Apparel brand by MUKHERJEE, SANDEEP Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2005 Availability: No items available. Request article Add to cart (remove)
	2.	No cover image available Study on preference of local Brands over organized FMCG players by Consumer and Retailer by MOOKHERJEE, SUBHODIP Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2005 Availability: No items available. Request article Add to cart (remove)
	3.	No cover image available Research on Consumer Behavior and conversion Rates happening on the Store preference and handset pre by DIVYA VASANT KUMAR Material type: Text; Format: print ; Literary form: Not fiction Publication details: BANGALORE : Alliance Business School , 2007 Availability: No items available. Request article Add to cart (remove)
	4.	No cover image available A Study on the brand preference and loyalty of customers in the telecom industry in chennai by BARAN .R GURU Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2009 Availability: No items available. Request article Add to cart (remove)
	5.	No cover image available Study on changing consumer preference from unorganized retailing to organized retailing Prof Shamik Shome by PRASAD S K, NAGENDRA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	6.	No cover image available study of consumer preference and satisfaction level towards various cellular service operators Prof V. Sekhar by NEERAJ MISHRMA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	7.	No cover image available study on consumer behaviour towards the insurance and insurance products with special preference to Dr. Prasanna Mohanraj by SHRIVASTAVA, PRATEEK Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	8.	No cover image available Brand preference of system Integrators for Digital Security products Prof Shamik Shome by CHURYA, SAI GUNARANJAN Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)