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1.
Civil Services Chronicle Series: ; 12
Material type: Text Book; Format: print ; Literary form: Not fiction
Publication details: Noida Chronicle Publications Pvt Ltd. 2020
Availability: Items available for reference: Alliance School of Business: Not for loan (1). Alliance School of Law: Not for loan (4).
2.
Tactics: The Art and science of success by
  • DE BONO EDWARD
Edition: First
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Harper Collins Publishers,India 1985
Availability: Items available for loan: Alliance School of Business (2)Call number: 158.1 DEB, ...
3.
Creating Passion Brands Getting to the heart of branding by
  • HELEN EDWARDS
  • DAY DEREK
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.827 HEL.
4.
Healthy Organization Revolutionary approach to people and management by
  • DIVE BRIAN
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.3 DIV.
5.
Human Resource Development Learning and training for individuals and organizations by
  • WILSON JOHN P
Edition: 2
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.3 WIL.
6.
Assesment Methods in recruitment,Selection and performance Manager's guide to psuchometric testing, interviewe and asesment centres by
  • EDENBOROUGH, ROBERT
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.3125 EDE.
7.
Brand Sense How to build powerful brands through touch, taste,smell, sight and sound by
  • LINDSTROM MARTIN
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.827 LIN.
8.
New Strategic Brand Management Creating and sustaining brand equity long term by
  • KAPFERER JEAN-NOEL
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.827 KAP.
9.
Advertised Mind Ground breaking insights into how our brains respond to advertising by
  • DU PLESIS ERIK
  • BROWN MILLWARD
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 659.1019 DUP.
10.
Marketing Revolution by
  • GAMBLE PAUL R
  • MARSELLA
  • STONE MERLIN
  • TAPP
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 GAM.
11.
International Marketing strategy planning,market entry and impleentation by
  • BENNET ROGER
  • BLYTHE JIM
Edition: 3
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 BEN.
12.
Researching Customer Satisfaction and Loyalty: How to find out what people really think by
  • Szwarc, Paul
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Kogan Page India 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.812 SZW.
13.
Direct from Dell: Strategies that revolutionized an industry by
  • Dell, Michael
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Viva Books Private Ltd. 2003
Availability: Items available for loan: Alliance School of Business (3)Call number: 338.76213916 DEL, ...
14.
Business Statistics by
  • CHANDAN, J S
  • KHANNA, K K
  • SINGH, JAGJIT
Edition: 2
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2007
Availability: Items available for loan: Alliance School of Business (17)Call number: 519.5 CHA, ... Not available: Alliance School of Business: Lost (3).
15.
Management Concepts and Strategies by
  • CHANDAN, J S
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2007
Availability: Items available for loan: Alliance School of Business (20)Call number: 658 CHA, ...
16.
Managerial Economics by
  • Dwivedi, D N
Edition: 7th
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2008
Availability: Items available for loan: Alliance School of Business (30)Call number: 338.5024658 DWI, ... Alliance School of Law (17)Call number: 338.5024658 DWI, ... Items available for reference: Alliance School of Business: Not for loan (3)Call number: 338.5024658 DWI, ... Alliance School of Law: Not for loan (1)Call number: 338.5024658 DWI. Not available: Alliance School of Law: Checked out (1).
17.
Advanced Accountancy by
  • MAHESHWARI, S N
  • MAHESHWARI, S K
Series: ; I
Edition: 9
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2008
Availability: Items available for loan: Alliance School of Business (20)Call number: 657.046 MAH, ...
18.
Advanced Accountancy by
  • MAHESHWARI, S N
  • MAHESHWARI, S K
Series: ; II
Edition: 9
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2008
Availability: Items available for loan: Alliance School of Business (20)Call number: 657.046 MAH, ...
19.
Financial Accounting by
  • MAHESHWARI, S N
  • MAHESHWARI, S K
Edition: 4
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2007
Availability: Items available for loan: Alliance School of Business (20)Call number: 657 MAH, ...
20.
Introduction to Accountancy by
  • MAHESHWARI, S N
  • MAHESHWARI, S K
Edition: 9
Material type: Text Book; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publications 2007
Availability: Items available for loan: Alliance School of Business (27)Call number: 657 MAH, ...
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