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Marketing Scales Handbook:Multi-item measures for consumer insight research

by Bruner, Gordon C.

Edition: 2nd Publisher: Texas GCBII Productions, LLC 2016Availability: Items available for reference: Alliance School of Business [Call number: 658.83028 BRU] (1).
Services Marketing Integrating customer focus across the firm

by ZEITHAML, VALARIE and others.

Edition: 4Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill 2003Availability: Items available for loan: Alliance School of Business [Call number: 658.805 ZEI] (3). Items available for reference: Alliance School of Business [Call number: 658.805 ZEI] (1).
ಮದ್ಯವಿಲ್ಲದ ಗುಂಗು: ಕವನ ಸಂಕಲನ

by ತೋಟದ, ಶಿವಕುಮಾರ.

Material type: book Book Publisher: ಕೊಂಡನಾಯಕನಹಳ್ಳಿ, ಬಳ್ಳಾರಿ ವಿಜಯಕಲ್ಯಾಣ ಪ್ರಕಾಶನ 2019Availability: Items available for loan: Alliance School of Business [Call number: 821 TOT] (11).
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