000 00455nam a2200157Ia 4500
001 PRA00281
008 120514s9999 xx 000 0 und d
082 _a658.8 RED
100 _aREDDY, K PRABHAKAR
245 _aServices marketing and customer management in banks
260 _aBangalore
_bAlliance Business School
_c2005
500 _aManagement of Marketing
650 _a customer management
650 _a marketing services
650 _abanks
999 _c15280
_d15280