000 00605nam a2200217Ia 4500
001 PRA01797
008 120514s9999 xx 000 0 und d
082 _a658.8 AGA
100 _aAGARWAL, CHINTU
245 _aStudy to compare and rank different factors that influence a Brand''s Desirability
_cProf Ray Titus
260 _bAlliance Business School
_c2008-10
500 _aManagement of Marketing
650 _a compare
650 _a Desirability
650 _a different
650 _a factors
650 _a influence
650 _a rank
650 _a Study
650 _aBrand''s
999 _c16780
_d16780