| 000 | 01255cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 4942976 | ||
| 005 | 20140507105852.0 | ||
| 008 | 960624s1997 nyu b 001 0 eng | ||
| 010 | _a 96009732 | ||
| 020 | _a0688148360 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 043 | _an-us--- | ||
| 050 | 0 | 0 |
_aHF5415.1 _b.B44 1997 |
| 082 | 0 | 0 |
_a658.800973 BEE _220 |
| 100 | 1 | _aBeemer, C. Britt. | |
| 245 | 1 | 0 |
_aPredatory marketing : _bwhat everyone in business needs to know to win today's consumer / _cC. Britt Beemer, with Robert L. Shook. |
| 246 | 3 | 0 | _aWhat everyone in business needs to know to win today's American consumer |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bWilliam Morrow & Co., _cc1997. |
||
| 300 |
_axvi, 288 p. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. [278]-281) and index. | ||
| 650 | 0 |
_aMarketing _zUnited States. |
|
| 650 | 0 |
_aConsumer behavior _zUnited States. |
|
| 700 | 1 |
_aShook, Robert L., _d1938- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 | _cRB | ||
| 955 | _apc03 to sa00 06-24-96; se15 06-25-96; se55 06-25-96; se03 06-25-96; CIP ver. pv04 06-18-97 | ||
| 999 |
_c20832 _d20832 |
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| 952 |
_w2013-02-06 _pA18734 _r2014-05-06 _40 _6658_800973000000000_BEE _942639 _bAUCL _10 _o658.800973 BEE _d2013-02-06 _70 _yRB _00 _aAUCL |
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