| 000 | 01054cam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c20841 _d20841 |
||
| 001 | 13674302 | ||
| 005 | 20181224114102.0 | ||
| 008 | 040803s2006 mauab b 001 0 eng | ||
| 010 | _a 2004111266 | ||
| 020 | _a0618474455 (library ed.) | ||
| 020 | _a0618474463 (student text) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.P658 2006 |
| 082 | 0 | 0 |
_a658.8 PRI _222 |
| 100 | 1 | _aPride, William M. | |
| 245 | 1 | 0 |
_aMarketing : _bconcepts and strategies _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _aLibrary ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin Co., _cc2006. |
||
| 300 |
_axxiv, 610, [99] p. : _bcol. ill., col. maps ; _c29 cm. _eWith CD-ROM |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aFerrell, O. C. | |
| 906 |
_a7 _bcbc _corigcop _d3 _eepcn _f20 _gy-gencatlg |
||
| 942 | _cRB | ||
| 955 |
_apv12 2005-08-08 z-processor to SSCD _ise45 2005-09-13 _aaa25 2005-09-22 |
||