000 | 01546cam a22003614a 4500 | ||
---|---|---|---|
001 | 13445852 | ||
005 | 20140507105841.0 | ||
008 | 031230s2005 nyua 000 0 eng | ||
010 | _a 2003071083 | ||
020 | _a0072864877 (alk. paper) | ||
020 | _a0071111778 (international : alk. paper) | ||
040 |
_aDLC _cDLC _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.3 _b.P468 2005 |
082 | 0 | 0 |
_a658.8342 PET _222 |
100 | 1 | _aPeter, J. Paul. | |
245 | 1 | 0 |
_aConsumer behavior and marketing strategy _bJ. Paul Peter, Jerry C. Olson. |
250 | _a7th ed. | ||
260 |
_aNew York : _bMcGraw-Hill, _cc2005. |
||
300 |
_axxv, 578 p. : _bill. ; _c27 cm. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
500 | _aVarious multi-media instructional materials are available to supplement the text. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aMarketing. | |
700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- |
|
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh051/2003071083.html |
856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh041/2003071083.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0735/2003071083-b.html |
906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
942 | _cRB | ||
955 |
_apc20 2003-12-30 to SSCD _ise40 2003-12-31 _aaa19 2004-01-02 _aps13 2004-05-12 1 copy rec'd., to CIP ver.; |
||
999 |
_c21490 _d21490 |
||
952 |
_w2013-02-25 _pA19244 _r2014-05-06 _40 _6658_834200000000000_PET _943596 _bAUCL _10 _o658.8342 PET _d2013-02-25 _70 _yRB _00 _aAUCL |