000			01546cam a22003614a 4500
001			13445852
005			20140507105841.0
008			031230s2005 nyua 000 0 eng
010			_a 2003071083
020			_a0072864877 (alk. paper)
020			_a0071111778 (international : alk. paper)
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHF5415.3 _b.P468 2005
082	0	0	_a658.8342 PET _222
100	1		_aPeter, J. Paul.
245	1	0	_aConsumer behavior and marketing strategy _bJ. Paul Peter, Jerry C. Olson.
250			_a7th ed.
260			_aNew York : _bMcGraw-Hill, _cc2005.
300			_axxv, 578 p. : _bill. ; _c27 cm.
440		0	_aMcGraw-Hill/Irwin series in marketing
500			_aVarious multi-media instructional materials are available to supplement the text.
650		0	_aConsumer behavior.
650		0	_aMarketing.
700	1		_aOlson, Jerry C. _q(Jerry Corrie), _d1944-
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/description/mh051/2003071083.html
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh041/2003071083.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0735/2003071083-b.html
906			_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg
942			_cRB
955			_apc20 2003-12-30 to SSCD _ise40 2003-12-31 _aaa19 2004-01-02 _aps13 2004-05-12 1 copy rec'd., to CIP ver.;
999			_c21490 _d21490
952			_w2013-02-25 _pA19244 _r2014-05-06 _40 _6658_834200000000000_PET _943596 _bAUCL _10 _o658.8342 PET _d2013-02-25 _70 _yRB _00 _aAUCL