| 000 | 01056cam a22003014a 4500 | ||
|---|---|---|---|
| 001 | 13154383 | ||
| 005 | 20140507105854.0 | ||
| 008 | 030409s2004 maua b 001 0 eng | ||
| 010 | _a 2003051185 | ||
| 020 | _a0072547030 (alk. paper) | ||
| 020 | _a9780072547030 | ||
| 020 | _a007121478X (international ed. : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.K452 2004 |
| 082 | 0 | 0 |
_a658.8 KER _221 |
| 100 | 1 | _aKerin, Roger A. | |
| 245 | 1 | 0 |
_aMarketing : _bthe core _cRoger A. Kerin, Steven W. Hartley, William Rudelius. |
| 260 |
_aBoston, Mass. : _bMcGraw-Hill/Irwin, _cc2004. |
||
| 300 |
_a1v.(various pagings): _bcol. ill. ; _c28 cm. |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
| 500 | _aIncludes bibliographical references (CN1-CN14) and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aHartley, Steven William. | |
| 700 | 1 | _aRudelius, William. | |
| 942 | _cRB | ||
| 999 |
_c21938 _d21938 |
||
| 952 |
_w2013-03-07 _pA19669 _r2014-05-06 _40 _6658_800000000000000_KER _944245 _bAUCL _10 _o658.8 KER _d2013-03-06 _70 _yRB _00 _aAUCL |
||