000 00413nam a2200133 4500
020 _a0256206155
082 _a658.8 BER
100 _aBerkowitz [et.al]
245 _aMarketing
250 _a5th
260 _aN.A.
_bSouth-Western Thomson Learning
_c1996
500 _aCh-1 Marketing a focus on the customers Ch-2 Linking Marketing & Corporate Strategies Ch- 3 The Changing Marketing Environment
942 _cMCD
999 _c23121
_d23121