000 00321nam a2200133 4500
020 _a0072468955
082 _a658.8 KER
100 _aKerin [et. al.]
245 _aMarketing
250 _a7th
260 _aUSA
_bMc- Graw Hill
_c2003
500 _a19. Fallon Worldwide 20. Reebok 21. America Online Inc.
942 _cMCD
999 _c23157
_d23157