| 000 | 00462nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 150826s1997 xx 000 0 und d | ||
| 020 | _a0-03-01352-5 | ||
| 082 | _a659.1 SHI | ||
| 100 | _aShimp, Terence A | ||
| 245 | _aAdvertising Promotion and Supplemental Aspect of Integrated Marketing Communications | ||
| 250 | _a4 | ||
| 260 |
_bDryden Press _aFort Worth _c1997 |
||
| 300 | _axxiii+589 | ||
| 500 | _aTransferred from F1 Library | ||
| 650 | _aAdvertising | ||
| 999 |
_c28428 _d28428 |
||