000 nam a22 7a 4500
999 _c34138
_d34138
020 _a9788131727997
082 _a658.802
100 _aHooley, Graham J
245 _aMarketing Strategy and Competitive Positioning
250 _a4th
260 _aNoida
_bPearson
_c2009
300 _a614
650 _aMarketing Strategy
650 _aCompetitive Positioning
700 _aPiercy, Nigel F
700 _aNicoulaud, Brigitte
942 _cBK