000 nam a22 4500
999 _c36166
_d36166
020 _a9780060527167
082 _a658 GER
100 _aGerstner, Louis V
245 _aWho Says Elephants Can't Dance? Inside IBM's Historic Turnaround
260 _aAshland
_bBlackstone Audio, Inc.,
_c2007
300 _aAudio Book
_b6 Hours
_e1 Disc
505 _aIn 1990, IBM had its most profitable year ever. By 1993, the company was on a watch list for extinction -- victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent. Enter Lou Gerstner. The presumption was that Gerstner had joined IBM to preside over its continued dissolution into a confederation of autonomous business units -- effectively eliminating the corporation that had invented many of the industry's most important technologies. Instead, Gerstner took hold of the company, making the bold decision to keep it together, defiantly announcing, "The last thing IBM needs right now is a vision." Told in Lou Gerstner's own words, this is a story of an extraordinary turn-around, a case study in managing a crisis, and a thoughtful reflection on the computer industry and the principles of leadership. Summing up his historic business achievement, Gerstner recounts high-level meetings, explains the no-turning-back decisions that had to be made, and offers his hard-won conclusions about the essence of what makes a great company run.
942 _cMCD