000			00700nam a2200277Ia 4500
001			A12170
008			120121s9999 xx 000 0 und d
020			_a9780070611436
082			_a658.802 WAL
100			_aWalker, Orville C
245			_aMarketing Strategy : A Decision-Focused Approach
260			_aNew Delhi _bTata McGraw Hill _c2006
300			_a346
365			_aRs
500			_aManagement of Marketing
650			_a Decision-Focused
650			_a Management
650			_a Marketing
650			_a Strategy
650			_aApproach
650			_a:
700			_aBoyd, Harper W
700			_aLerreche, Jean-Claude
700			_aMullins, John W
942			_2ddc _cBK
999			_c3860 _d3860