000 01144nam a22001937a 4500
020 _a9789354244773
082 _a001.42 BOU
100 _aBougie, Roger
245 _aResearch Methods for Business: A Skill-Building Approach
250 _a8
260 _aNew Delhi
_bWiley India (p) Ltd.
_c2021
300 _a438
520 _aResearch Methods for Business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project.
650 _aBusiness-Research-Methodology
650 _aBusiness-Research
700 _aSekaran, Uma
700 _aMala Srivastava
942 _cBK
999 _c44482
_d44482