000 01381 a2200193 4500
005 20250309105948.0
020 _a9789354227417
082 _a330.954 KAU
100 _aKaur, Ravinder
245 _aBrand new nation: capitalist dreams and nationalist designs in the 21st Century India
260 _bHarpercollins Publishers
_aNoida, U.P
_c2021
300 _a346
520 _aThe early twenty-first century was an optimistic moment of global futures-making. The old 'third-world' nations were rapidly embracing the script of unbridled capitalism in the hope of arriving on the world stage. Brand New Nation reveals the on-the-ground experience of the relentless transformation of the nation-state into an attractive investment destination for global capital. The infusion of capital not only rejuvenates the nation, it also produces investment-fuelled nationalism, a populist energy that can be turned into a powerful instrument of coercion. Grounded in the history of modern India, the book reveals how the forces of identity economy, identity politics, publicity, populism, violence and economic growth are rapidly rearranging the liberal political order the world over.
650 _aInvestments, Foreign-India
650 _aBranding (Marketing)-Political aspects-India
650 _aNationalism-Economic aspects-India
650 _aCapitalism-India
942 _cBK
_2ddc
999 _c49682
_d49682