000 01410 a2200217 4500
005 20250424145951.0
020 _a9789390113309
082 _a658.421 HIS
100 _aHisrich, Robert D.
245 _aEntrepreneurship
250 _a11
260 _bMcGraw Hill India
_c2020
_aChennai
300 _a558
520 _aEntrepreneurship, 11th edition, is a textbook that encourages students and readers to follow a logical manner on the process of formulating, planning, and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language, excellent pedagogical features along with mention of important web sites assist readers to reinforce key topics and get started. Comprehensive book-end cases give in-depth insights and address the dynamics of today's’ entrepreneurial challenges. While striking a fine balance between theory and practice, the text attributes special focus on the Indian context to improve the comprehension of concepts for the Indian audience.Chapter on Indian start-up ecosystem five new india-based book-end case studies four new opening cases on Indian entrepreneurs list of important web sites and numerous boxed summaries of news articles
650 _aHigher Education
650 _aEntrepreneurship
700 _aMichael P. Peters
700 _aDean A. Shepherd
700 _aSabyasachi, Sinha
942 _cBK
_2ddc
999 _c49974
_d49974