000 01509 a2200193 4500
005 20250830150457.0
020 _a9780367489007
082 _a658.45 JIN
100 _aJin, Yan
245 _aSocial Media and Crisis Communication
250 _a2
260 _bRoutledge
_c2018
_aNew York
300 _a406
520 _aThe second edition of this vital text provides theory, research, and application to orient readers to the latest thinking about social media usage in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth and social media platforms and newer technology types are discussed. Social Media and Crisis Communication provides a fresh look at the role of visual communication in social media and a more global review of social media and crisis communication literature. With an enhanced focus on ethics section, a short communication overview piece, and case studies for each Area of Application, Social Media and Crisis Communication is practical for use in a variety of learning settings. A must-read for scholars, advanced students, and practitioners who wish to stay on the leading-edge of research, this book will appeal to those in public relations, strategic communications, corporate communications, government and NGO communications, and emergency and disaster response
650 _aManagement and public relations 
650 _aTechnology
700 _aAustin, Lucinda
942 _cBK
_2ddc
999 _c51134
_d51134