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Marketing mistakes and successes / / Robert F. Hartley.

By: Material type: TextTextPublication details: Hoboken, NJ :: Wiley,, c2004Edition: 9th edDescription: viii, 360 p. : ill. ; 23 cmISBN:
  • 0471446386 (pbk.: alk. paper)
Subject(s): DDC classification:
  • 658.800973 HAR 22
LOC classification:
  • HF5415.1 .H37 2004
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.800973 HAR (Browse shelf(Opens below)) Not for loan A19599
Total holds: 0

Includes bibliographical references.

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