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Advertising : : principles & practice / / William Wells, John Burnett, Sandra Moriarty.

By: By: Material type: TextTextPublication details: Upper Saddle River, N.J. :: Prentice Hall,, c2003Edition: 6th edDescription: xxxii, 599 p. : col. ill. ; 28 cmISBN:
  • 0130477222
Subject(s): DDC classification:
  • 659.1 WEL 21
LOC classification:
  • HF5823 .W455 2003
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 659.1 WEL (Browse shelf(Opens below)) Not for loan A19837
Total holds: 0

Includes bibliographical references and index.

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