Marketing Communications management
COPLEY, PAUL
Marketing Communications management Concepts & Theories, Cases & practices - Uinited Kingdom Butterworth-Heinemann 2004 - xiv+441
General management(658)
Approach
Cases
Communications
Concepts
Marketing
management
practices
Accountability
658.802 COP
Marketing Communications management Concepts & Theories, Cases & practices - Uinited Kingdom Butterworth-Heinemann 2004 - xiv+441
General management(658)
Approach
Cases
Communications
Concepts
Marketing
management
practices
Accountability
658.802 COP