Basic Marketing
Perreault William D
Basic Marketing A Global-Managerial Approach - 15 - New Delhi Tata McGraw-Hill Publishing Company Limited 2005 - 792
Transferred from F1 Library
0-07-059410-4
Advertising ; Buying Behaviour ; Consumer Market ; Marketing Environment ; Marketing Ethics ; Market
658.8 PER
Basic Marketing A Global-Managerial Approach - 15 - New Delhi Tata McGraw-Hill Publishing Company Limited 2005 - 792
Transferred from F1 Library
0-07-059410-4
Advertising ; Buying Behaviour ; Consumer Market ; Marketing Environment ; Marketing Ethics ; Market
658.8 PER