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Neuromarketing for Dummies

Genco, Stephen J

Neuromarketing for Dummies - New Delhi Wiley India Pvt. Ltd,. 2013 - 392

ISBN: 9788126544387

Subjects--Topical Terms:
Consumer behavior
Neuromarketing
Marketing-Psychological Aspects

Dewey Class. No.: 658.8342 GEN

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