Marketing : (Record no. 20841)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01054cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13674302 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181224114102.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 040803s2006 mauab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004111266 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0618474455 (library ed.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0618474463 (student text) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .P658 2006 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 PRI |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pride, William M. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | concepts and strategies |
| Statement of responsibility, etc | William M. Pride, O.C. Ferrell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Library ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston : |
| Name of publisher, distributor, etc | Houghton Mifflin Co., |
| Date of publication, distribution, etc | c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 610, [99] p. : |
| Other physical details | col. ill., col. maps ; |
| Dimensions | 29 cm. |
| Accompanying material | With CD-ROM |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferrell, O. C. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | origcop |
| d | 3 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Book |
| 955 ## - COPY-LEVEL INFORMATION (RLIN) | |
| Classification number, CCAL (RLIN) | pv12 2005-08-08 z-processor to SSCD |
| Copy status, CST (RLIN) | se45 2005-09-13 |
| Classification number, CCAL (RLIN) | aa25 2005-09-22 |
No items available.
