Graphic Design : The New Basics (Record no. 46812)

MARC details
000 -LEADER
fixed length control field 01390 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781568987705
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 741.6 LUP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lupton, Ellen
245 ## - TITLE STATEMENT
Title Graphic Design : The New Basics
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Princeton Architectural Press
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent 247
520 ## - SUMMARY, ETC.
Summary, etc Graphic Design: The New Basics brings a much needed new focus to the study of graphic design. Ellen Lupton, best-selling author of such books as Thinking with Type, and her colleague Jennifer Cole Phillips have developed an up-to-date basic design text for people who want to understand graphic design in a critical , rigorous way, informed by contemporary media, theory, and software systems. Through visual demonstrations and concise commentary, their book looks at structures ranging from point, line, and plane to scale, hierarchy, layer, and transparency. These concepts underline any work of design, from a logo or letterhead to a complex Web site. In an age when endlessly quoting and recycling popular media has become second nature, artists and designers are hungry to explore visually intensive, form-based thinking in a manner in tune with contemporary art, life, and technology.This colorful, compact,clearly written volume does just that.<br/><br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Graphic Arts
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Graphic Design
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Phillips, Jennifer Cole
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Dewey Decimal Classification

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