Influence: The Psychology of Persuasion (Record no. 51848)

MARC details
000 -LEADER
fixed length control field 01107 a2200169 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251018142706.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061241895
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 153.852 CIA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cialdini, Robert B.
245 ## - TITLE STATEMENT
Title Influence: The Psychology of Persuasion
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Harper Colliens
Place of publication, distribution, etc New York
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 320
520 ## - SUMMARY, ETC.
Summary, etc Influener, the classic book on persuasion, explains the psychology of why people say yes and how to apply these understandings. Dr. Robert B. Cialdini is the seminal ex pert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research, along with a three-year program of study on what moves people to change behavior, has resulted in this highly acclaimed book.<br/>You'll learn the six universal principles, how to use them to become a skilled per suader, and how to defend yourself against them. Perfect for people in all walks of life, the principles of befluence will move you toward profound personal change and act as a driving force for your success.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Influence
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element business
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Dewey Decimal Classification

No items available.