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Enterprise one to one : : tools for competing in the interactive age / / Don Peppers and Martha Rogers.

By: By: Material type: TextTextPublication details: New York :: Currency Doubleday,, c1997Edition: 1st edDescription: xxv, 436 p. : ill. ; 19 cmISBN:
  • 0385482051
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415.127 .P465 1997
Online resources:
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Includes bibliographical references (p. [392]-414) and index.

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