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Marketing research : online research applications : / Alvin C. Burns, Ronald F. Bush.

By: By: Material type: TextTextPublication details: Upper Saddle River, N.J. :: Prentice Hall,, c2003Edition: 4th edDescription: xxxi, 642 p. : col. ill., col. maps ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0130351350
Subject(s): DDC classification:
  • 658.8/3 21
LOC classification:
  • HF5415.2 .B779 2003
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Reference Book Reference Book Alliance School of Business 658.83 BUR (Browse shelf(Opens below)) Not for loan A19426
Total holds: 0

"SPSS student version 11.0 for Windows"--CD-ROM.

Includes bibliographical references (p. 611-628) and index.

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