Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.
Material type:
- 0618312846 (pbk.)
- 658.8 FIS 22
- HD9980.5 .F544 2004
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
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Alliance School of Business | 658.805 FIS (Browse shelf(Opens below)) | Not for loan | A19969 |
Total holds: 0
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658.805 CHO Textbook of Marketing of Services | 658.805 CHO Text Book of Marketing of Services | 658.805 CLO Services Marketing | 658.805 FIS Interactive services marketing | 658.805 GIL Service Marketing and Management | 658.805 GIL Services, Marketing and Management | 658.805 GRO Service management and marketing |
Includes bibliographical references and indexes.
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