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Marketing

By: Material type: TextTextPublication details: USA: MC-Graw Hill, 2004Edition: 4thISBN:
  • 0072539119
DDC classification:
  • 658.8 BEA
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Management CD-ROM Management CD-ROM Alliance School of Business 658.8 BEA (Browse shelf(Opens below)) Available MCD0191
Total holds: 0

15. Wholesaling and logistics management
16. An Overview of marketing communication
17. Advertising and public relation
18. Consumer and Trade sales promotion
19. Personal Selling and sales management
20 Direct Marketing Communications

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