Image from Google Jackets

Business Envirnonment: Text and Case

By: Publication details: Mumbai: Himalaya Publishring House, 2024Edition: 31 RevDescription: 752ISBN:
  • 9789358409611
Subject(s): DDC classification:
  • 338.9 CHE
Summary: The modern business is placed in a very complex and intricate environment. The constraints and opportunities provided by the nature of the economy and the economic system, political and legal framework, social system, geographical and ecological conditions, demographic factors, etc. have profound impact on the business. The type of product to be manufactured and marketed, the marketing strategies to be employed, the way the business should be organised, the technology to be adopted etc. are all influenced by the environmental factors. For formulating appropriate business strategies, one should, therefore, have proper understanding of the business environment. This book sketches the various important aspects of the business-environment interface.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Alliance School of Law BA/BBA.LLB 338.9 CHE (Browse shelf(Opens below)) 4 Available L10959
Reference Book Reference Book Alliance School of Law BA/BBA.LLB 338.9 CHE (Browse shelf(Opens below)) 1 Not for loan L10956
Book Book Alliance School of Law BA/BBA.LLB 338.9 CHE (Browse shelf(Opens below)) 3 Available L10958
Book Book Alliance School of Law BA/BBA.LLB 338.9 CHE (Browse shelf(Opens below)) 2 Available L10957
Book Book Alliance School of Law BA/BBA.LLB 338.9 CHE (Browse shelf(Opens below)) 5 Available L10960
Total holds: 0

The modern business is placed in a very complex and intricate environment. The constraints and opportunities provided by the nature of the economy and the economic system, political and legal framework, social system, geographical and ecological conditions, demographic factors, etc. have profound impact on the business. The type of product to be manufactured and marketed, the marketing strategies to be employed, the way the business should be organised, the technology to be adopted etc. are all influenced by the environmental factors. For formulating appropriate business strategies, one should, therefore, have proper understanding of the business environment. This book sketches the various important aspects of the business-environment interface.

There are no comments on this title.

to post a comment.