Image from Google Jackets

Marketing as Strategy : Understanding the CEO's agenda for driving growth and innovation

By: Material type: TextTextLanguage: English Publication details: Boston: Harvard Business Press, 2006Description: 270ISBN:
  • 9781591392101
Subject(s): DDC classification:
  • 658.802 KUM
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Alliance School of Business 658.802 KUM (Browse shelf(Opens below)) Transacted 2016-17 A15036
Total holds: 0

Leadership

There are no comments on this title.

to post a comment.